Guangdong Fashion Week: Returning To The Source Of Intangible Cultural Heritage • Seeking For Public Welfare, Li Xiaoyan Joins Hands With "Weaving Love Action" To Explain Fashion And Goodness

On April 21, the "Weaving Love Action" public welfare project publicity meeting and the "Returning to the Source • Seeking the Heart" Li Xiaoyan Guizhou Intangible Cultural Heritage Innovation Fashion Conference were successfully held. With a grand event integrating public welfare feelings and intangible cultural heritage innovation, it annotated the power of fashion to be good.

During the 2025 Guangdong Fashion Week - Spring, in order to promote Guangdong clothing industry to understand the "Weaving Love Action" and focus on participating in social welfare undertakings, the Textile Light Science and Technology Education Foundation, Guangdong Clothing Industry Association and Guangdong Fashion Designers Association jointly planned a series of activities of "Weaving Love Action" into Guangdong Fashion Week, With the strength of Guangdong textile and clothing industry, actively participate in the joint construction and development of public welfare projects such as "Textile Light", promote the cooperation between garment enterprises and inheritors of intangible cultural heritage, and promote rural revitalization, intangible cultural heritage inheritance and public welfare undertakings to develop effectively.

　　 Public welfare empowerment weaves a warm chapter of industry

As a public welfare platform for the textile industry, the Textile Light Science and Technology Education Foundation inherits and carries forward the struggle spirit of the older generation of proletarian revolutionaries and industrialists, represented by Mr. Qian Zhiguang, the founder of the textile industry in New China, to innovate China's textile industry. For 28 years, it has always been responsible for promoting scientific and technological progress and talent training in the industry, and has awarded 1804 scientific and technological innovation achievements, There were 4912 outstanding teachers and students, 355 scientific and technological achievements were promoted, 103 applied basic research were funded, and the cumulative public welfare expenditure exceeded 120 million yuan. "Weaving Love Action" is a public welfare project jointly launched by the Textile Light Science and Technology Education Foundation and the China Women's Development Foundation. It hopes to gather the strength of industry love, help women's health and heritage of intangible cultural heritage, and let the warmth of textile reach more people in need.

Zhang Cuizhu, Vice President of Textile Light Science and Technology Education Foundation, said in his speech that he would promote the sustainable development of "Weaving Love Action" from three aspects: first, from blood transfusion to blood production, the project not only donated materials, but also focused on capacity building to build a sustainable development model of "design empowerment+skill inheritance+market docking"; Second, from public welfare to mutual benefit, we launched customized enterprise models such as "weaving love package" and co branded product charity sale, hoping that every love will gain fashion echo; Third, from activities to ecology, the re cooperation between "Weaving Love Action" and Guangdong Fashion Week marks that public welfare has become an important part of the fashion industry chain. The Foundation sincerely invites more brands to join the "Weaving Love Partnership Program" Designers participate in the innovative design of intangible cultural heritage. Media friends spread these warm stories, making public welfare a new label for the fashion industry and enabling the development of the industry with love.

　 The blueprint of love, Guangdong clothing highlights the burden

Since the end of 2023, the Textile Light Science and Technology Education Foundation and the Guangdong Garment Industry Association have cooperated to carry out a series of activities such as "Weaving Love Action" in Guangdong, a visit to Guizhou by intangible cultural heritage, and donation of love materials, a number of Guangdong garment enterprises have actively responded to the call for public welfare, practiced social responsibilities, adhered to the original intention of public welfare in philanthropy, and empowered the "Weaving Love Action" with the strength of the industry Innovative development of public welfare projects, participation in public welfare sales and donations, support for Tibet earthquake disaster relief, highlight corporate social responsibility and great love, and achieve the organic integration of intangible cultural heritage, public welfare and fashion industries.

Taking the opportunity of this lecture, the Textile Light Science and Technology Education Foundation hereby presents to Guangdong Garment Industry Association, Li Xiaoyan, the designer with the highest honor of "Golden Summit Award" in China's garment design, and Biyin Lefen Garment Co., Ltd., Guangzhou Exceptional Garments Co., Ltd., Guangzhou Ligongmin Knitting Co., Ltd., Guangzhou Millennium Investment Holding Co., Ltd Guangzhou Lingying Tailitong Technology Co., Ltd., Guangzhou Yunshage Trade Co., Ltd., Chaozhou Qirui Clothing Co., Ltd. and other caring enterprises issued honorary certificates, hoping to encourage more Guangdong fashion forces to join the "Weaving Love Action", so that goodwill can become a warm force for mutual development of industry and public welfare!

　　 Intangible cultural heritage rebirth, fashion dialogue millennium skills

In 2024, the Textile Light Science and Technology Education Foundation, together with the China Women's Development Foundation, will organize the "Weaving Love Action" intangible cultural heritage public welfare visit to Guizhou. As the winner of the "Golden Summit Award", Li Xiaoyan actively responded to the action, made an in-depth visit to Guizhou's intangible cultural heritage, obtained inspiration from Guizhou's Miao and Dong mountain villages, integrated Miao embroidery, tie dyeing, Dong cloth, bird clothing, etc. into clothing design, and created a series of intangible cultural heritage clothing works of "Returning to the Source • Seeking the Heart".

In this press conference, Li Xiaoyan interprets the root power of national culture by "returning to the source", explores the bright resonance of fashion and civilization by "looking for the heart", shows the simple original heart shared by designers and people, and tells the audience the beginning of 32 years of design career. Li Xiaoyan mentioned that "every time you walk into a cottage, you can feel the strong vitality of national culture. Design is not only an expression of beauty, but also a protection and innovation of tradition." Her works are not only clothing, but also a carrier of culture, conveying deep love for land and humanity. "Returning to the source and finding the heart" is not only a fashion feast, but also a journey of returning to the heart and starting again.

As a surprise, Pan Qiuyan, inheritors of the intangible cultural heritage of Sandu Shui nationality horsetail embroidery, Zhang Xiaodan and Wang Tingting, inheritors of Danzhai Miao batik, were invited to the stage of Guangdong Fashion Week to show the original beauty of intangible cultural heritage clothing to the audience.

On the same day, the "Weaving Love Action" Intangible Cultural Heritage Design and Fashion Trend Creation Conference was specially held. Public welfare organizations, industry associations, inheritors of intangible cultural heritage, well-known designers, brand representatives and industry experts gathered together to launch a dialogue on public welfare, intangible cultural heritage and fashion, and discuss how to use design to activate the contemporary vitality of traditional crafts, create intangible cultural heritage fashion products with more market value, and attract consumers with modern marketing methods, It injects deeper industry thinking and innovation momentum into the integration of intangible cultural heritage technology and modern fashion.

Textile is the interweaving of longitude and latitude, and public welfare is the interweaving of love. Let's join hands with the "Weaving Love Action" to weave a beautiful blueprint for rural revitalization with a needle and a thread, so that Chinese textile clothing can not only warm the world, but also warm the hearts of people!